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The Strategic Creator
Create with confidence, share with purpose, and grow your brand
Get the tools, strategy and plan to turn your creativity into content that earns attention and income. You'll learn exactly what to create, how to create it, and where to share it. In this course you'll find everything you need to succeed, with 8 video modules and over 6 hours of watch time, plus downloadable/printable worksheets and cheat sheets.
⭐⭐⭐⭐⭐
"So well presented.... so helpful. The instructions are spot on and so easy to follow."
- David, Texas
"Great value for money, I really learnt a lot. Thank you very much"
- Bilkisu, Nigeria
"I have enjoyed each and every module. They were thorough and easy to understand... I look forward to learning more from you."
- Kenya, Georgia
See What's Inside:
The Strategic Creator
1. Create a Strategy
Learn how to stop posting randomly and start creating with intention. You’ll build a simple, effective strategy that matches your goals and your audience, without needing expensive tools or a huge following. This is where you become a strategic creator, not a stressed one.
2. Plan your Content
Create a planning system that saves hours each week and keeps you consistent, even on busy days. You’ll learn how to organize ideas, batch your work, and streamline your workflow so you always know what to create next. This way, content creation becomes manageable with any schedule.
3. Brand Yourself
You don’t need a full design studio to build a brand, just a clear message and a few simple visual choices. In this module you’ll shape a brand identity that feels authentic, professional, and instantly recognizable to your audience. Stand out online without overcomplicating anything.
4. Filming and Editing
Learn how to create professional-looking videos with whatever equipment you already have, even a phone and daylight. You’ll master simple filming setups, smart audio fixes, and editing techniques that dramatically improve the quality and impact of your content.
5. Diversify Your Content
Build simple systems for repurposing, posting, and publishing content that works across social media, blogs and email. You’ll also learn how to turn your knowledge into digital downloads and online courses, giving you scalable products that grow your income.
6. Grow Your Audience
Growth happens when you understand what works and do more of it. You’ll learn data-driven, beginner-friendly methods to attract the right audience and increase reach on your social media platforms. No viral luck required!
7. Monetize Your Content
Choose the most effective ways to earn income from your content: sponsorships, digital products, ads, social media platforms, or courses. Build monetization pathways that make sense for you, your audience, and your content style.
8. Set Your Goals
Set clear, achievable goals so you always know what you’re working toward. You’ll create a roadmap that guides your decisions, keeps you motivated, and helps you grow more quickly and intentionally.
Optional: Group Coaching
For extra guidance, accountability, and personalized feedback, add live group coaching to your course. We’ll meet via Zoom every two weeks, after you complete each module, to brainstorm ideas, answer questions, and help you apply the strategies to your own content.
Why this course works
You won't get just theory, you'll get a tested system from someone who has built a multi-platform brand and monetized it. You'll finish the course with a content plan you can implement immediately.
You'll know how plan strategically, what to film each week, and how to repurpose it for cross-posting. You'll feel confident on camera and be able to analyze your performance to improve as you create.
Frequently Asked Questions
When does the course start?
As soon as you enroll! You can watch the video modules whenever, wherever you like.
How long do I have access?
You’ll have lifetime access to the course. Once you enroll you can revisit the modules whenever you want.
What if I choose the Course + Group Coaching but can’t make the live sessions?
You'll be able to choose between 3 different days and times for each group coaching session. If none of these work for you, send me your questions to answer during our session, which will be recorded so you can catch up at your convenience.
Which platforms does this course cover?
YouTube, Instagram, TikTok, and Facebook, blog, newsletter, and digital products - and how to tie them all together.
Is this course beginner-friendly?
Absolutely. Whether you’re just starting or have posted inconsistently, the system works. The live coaching add-on is great for those who want extra support.
What tools or equipment or software do I need to buy for the course?
I'll show you how to use free software and what you already have for most of the steps in this course, sharing budget-friendly options to purchase if/when you're ready. I teach how to edit videos using Final Cut Pro on a Mac computer, but also show how you can use free software on a Mac. If you don't have a Mac computer you can use my editing techniques with other editing software.
What if this course doesn’t work for me?
I'm here to help! Send me an email any time.
Add Group Coaching
Get extra guidance, support and accountability via Zoom. Groups meet 8 times (every 2 weeks, after completing each Module) starting in January 2026 and you'll have a choice of three dates and times for these group sessions. Maximum group size is 5 students.
The Strategic Creator Curriculum
- Introduction (5:34)
- Scripting (12:29)
- Filming - The Setup (6:35)
- Filming on a Camera or Phone (13:52)
- Filming - Camera Settings (6:15)
- Recording Audio (7:06)
- Editing Audio (12:00)
- Editing Basics (46:10)
- Advanced Editing (18:13)
- Editing for Your Platforms (2:14)
- Editing for YouTube (28:13)
- Editing for Youtube (Cheat Sheet)
- Editing for Instagram and TikTok (24:05)
- Editing for Instagram and TikTok (Cheat Sheet)
- Editing for Facebook (13:48)
- Editing for Facebook (Cheat Sheet)